Dan Ackerman Greenberg, a student at Stanford, has a consulting group and describes it as viral marketing hired guns. They have a methodology to ensure their clients videos achieve over 100,000 views on YouTube or they don’t charge. In this guest blog post on Techcrunch Dan outlines the strategy.
Link to The Secret Strategies Behind Many “Viral” Videos
What do you think, should marketers employs these kinds of strategies to boost viral impact of content?
Dean is the Founder and CEO of Aericon. He is a digital marketing technologist and user experience expert that has worked with some of the world's largest brands and agencies. Twitter: @deanwhit
Aericon is a digital marketing and communications firm. We provide comprehensive web-based strategy and execution services as well as ongoing operations, support and maintenance. It can only be a solution if it solves the problem – we start with business drivers and key performance indicators to inform the solution and measure the results.
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